Writers Victoria

The importance of understanding the role of publicity, and what proactive measures an author can take to get media and readers alike to notice their work, is often overlooked, undervalued or misunderstood. From nailing your elevator pitch to the best ways to reach your target audience to communicating with the media, publicity and communications professional Hannah Ludbrook will walk you through the basics. The tools Hannah will present will be beneficial to anyone, regardless of whether you are a budding author, an established writer or a self-published star, and will help to give your work the best chance of success in an increasingly competitive market. You Will Learn: The big differences between publicity and marketing and what to expect from your publicist What practical steps you can take to boost your profile through networking, events and social media How to pitch yourself and your work How the media works Interview preparation and techniques